Over several years we’ve completed a myriad of different Facebook sponsored projects for brands such as BMW, Swarovski, Jaguar, Johnny Walker, Flight Centre, givve MasterCard, Highborn London, Hyundai, COSA, Faber-Castell and Diageo.
Social first content requires a different approach to traditional platforms, having to portray a convincing messaging in 15 seconds. Using the best of our motion graphics and storytelling skills enables us to achieve this.
Successful social campaigns should appeal to the heart of the consumer, showcase fresh and enticing visuals and ultimately lead to higher customer engagement. We’re thrilled to say that we’ve accomplished these results for our clients repeatedly, and the fact that they keep coming back for more is proof of that.
Brands wishing to convert existing TV campaigns or develop new social first region specific campaigns.
After understanding the objectives and delivery requirements for each market, we assess the strength of the content being supplied and generate a proof of concept aimed at delivering maximum engagement while staying true to the brand's values.
These projects require quick turnaround with a lot of correspondence for approvals from multiple parties involved in each campaign. We receive assets and put them straight into our Tiny Giant production cycle so there is no time lost in management with more time for creative work. Win/Win
Apart from positive feedback and repeat work, we enjoy seeing our work in the wild on social media, just like seeing our TVCs or long form content on TV.
Tiny Giants Co was very flexible working on this project. They created assets for multiple editions of our social sales campaign and were able to adapt their production timeline in such a way that they were able to take learnings from the first editions into account. We were also very happy with their flexibility regarding tooling. They built the campaign in our advertising tooling which made production a lot more efficient.